On 16th June we got together to develop the branding for our new concept company. We went in to the meeting very green, not really having a clear focus. Luckily with the help of Gillian from The Design Grove we were directed through a number of tasks which highlighted what we wanted to do and the direction we should take. A sticky flip chart and a number of coloured marker pens later we had come to a conclusion. The company which we temporarily titled ‘Gift Your Spirits’ for the purpose of the exercise was born, in a basic concept at least. Baby steps towards a finalised brand.
“Gift Your Spirits”